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RBA members receive significant discounts
on both print and on-line advertising rates.
Print Advertising
RBA Bakers Rack
RBA Bakers Rack , the flagship bi-monthly publication of RBA, is a leading source of information and news for and about the retail baking industry. RBA members look forward to receiving each issue of RBA Bakers Rack , and the knowledge and opportunities it provides. Articles come from industry experts who understand the unique interests and needs of today's retail baker. Other regular coverage includes detailed information on strategies for small business owners, marketing and sales tips, new industry technology, business opportunities and industry news and insights. RBA Bakers Rack is your direct connection to retail baking professionals and the baking industry as a whole. Virtually every reader of RBA Bakers Rack either recommends, specifies, or approves purchases at the nation's retail bakeries.
| Rates: |
| Full Page | $1,000 (min. 10% membership discount) |
| �pg Horizontal | $500 (min. 10% membership discount) |
| �pg Vertical | $500 (min. 10% membership discount) |
| �pg Vertical | $250 (min. 10% membership discount) |
| Classified | $75 (min. 10% membership discount) |
For circulation, editorial and rate information, download the RBA Bakers Rack Media Guide.
The Business Owner
RBA's newest member benefit, The Business Owner newsletter is a member-only publication that will deliver basic business advice and know-how for today's small and mid-size business proprietor. Published six times per year, each issue will deliver knowledge and know-how in areas like business strategy, profit and cash flow maximization, risk reduction and avoidance, sales and marketing, advertising and branding, insurance and much more. This advertising opportunity allows for premium placement and exclusivity.
| Rates: |
| Single Issue | $1,500 (min. 10% membership discount) |
| Three Issues | $4,250 (min. 10% membership discount) |
| Six Issues | $8,000 (min. 10% membership discount) |
For more details, contact Huyen Dang at [email protected] or 703.245.8094.
RBA Coupon Book
Printed once per year, the RBA Coupon Book is quickly becoming a member favorite. Featuring money saving coupons and offers, the Coupon Book provides a cost-saving benefit to the retail membership while also offering exposure and increased sales opportunities for the vendor community.
| Rates: |
| Allied Gold Members get one free coupon listing |
| First Coupon | $150 |
| Addition Coupons | $50 |
For more details, contact Huyen Dang at [email protected] or 703.245.8094.
On-line Advertising
The RBA Web site is a principal information resource for both RBA members and the baking industry in general. On-line advertsing includes banner ads (both horizontal and vertical) with click throughs to your company's Web site. Package discounts with print advertising are available. | Rates: per month |
| First Banner | $400 (min. 10% membership discount) |
| Second Banner | $200 (min. 10% membership discount) |
| Additional Banners | $125 (min. 10% membership discount) |
For more details, contact Huyen Dang at [email protected] or 703.245.8094. |
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